We spoke with Elevator CEO, Professor Gary McEwan, during the early stages of COVID-19’s lockdown to discuss the opportunities the pandemic could present to SMEs and entrepreneurs.
In our 12½ minutes he spoke with Andy Campbell, Elevator Commercial Director, about:
1: the importance of resilience as a personality trait for all,
2: how we learn from past failures and mistakes,
3: breaking into consumption chains and new markets,
And much more…
Catch-up with our interview below.